Baku, Azerbaijan, July 4
By Elena Kosolapova - Trend:
The share of retail deposits in the total deposit portfolio of Kazakh banks grows, according to the analytical service Ranking.kz.
Thus, the population provides 4.3 trillion tenge from 9.29 trillion tenge (186.2 tenge = $1) of the bank deposits on the results of April 2015.
The share of retail in the deposits portfolio reached 46.3 percent. For comparison, in April 2014 it was 43.7 percent, five years earlier - only 36.2 percent.
At the same time, the volume of retail deposits decreases. In April, the volume of deposits has decreased by 742 million tenge (0.02 percent decrease), the increase over the year (April 2014-April 2015) was only 1.6 percent. For comparison, the increase was 19.4 percent in the previous year (April 2013-April 2014).
Retail deposits market's approaching the point of saturation increases the banking competition for customers. Some 32 banks of 35 second-tier banks of Kazakhstan offer retail deposits. Some 25 banks of them give the best possible base interest rate - 10 percent per annum (effective - 10.5 percent).
As an added competitive advantage, five second-tier banks (12 products with a maximum base rate - 10 percent per annum) offer prize drawings among depositors.
Home Credit Bank offered the most significant prize - an apartment in Astana (there is a possibility to take the prize in monetary terms), as well as drawing of 100 valuable prizes monthly.
Two other second-tier banks raffle off cars among the depositors: Bank CenterCredit - BMW, Sberbank Kazakhstan - Kia Rio.
The depositors Home Credit Bank have the lowest amount of admission (access to prize draw) - only 1,000 tenge (the chance to get one or another prize increases with every 1,000 tenge). VTB customers can participate in the drawing by making the contribution starting from 15,000 tenge. The lower limit starts from 100,000 tenge in the Bank CenterCredit and Sberbank Kazakhstan and from 500,000 tenge in the Capital Bank Kazakhstan.
VTB does not limit the period of a deposit. Home Credit Bank allows depositing savings for 30-90 days. Other banks have indicated a period of 12 months.
Each winner can get no more than one prize (certificates from Technodom company) in the drawings of Sberbank Kazakhstan. The winner, who received a certificate, does not participate in the drawing of the car. Even those, who previously won a monthly prize, can participate among the contributors of Home Credit Bank in the drawing of the main prize. VTB conducts drawings every month, each participant of the campaign can take part in the first, second and third drawing in case if he(she) doesn't win in one of them.
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