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CONFERENCE “ADVERTISING MARKET IN AZERBAIJAN AND LEGISLATION” WAS HELD IN BAKU

Business Materials 31 August 2005 14:58 (UTC +04:00)

The conference “Advertising market in Azerbaijan and legislation” was held on 31 August in Baku, Trend reports. The conference organizer is the Coalition of Business Associations.

President of the Coalition Sevgim Ragimov noted, the aim of the action is researching of the advertising market in the country and discussion of gaps in the law on advertising. According to him, the coalition comprises 13 public organizations engaged in various trends of business.

The researches conducted show, the advertising market lags behind the development of the economy in the country. Therefore, a number of measures are needed for the development of the advertising market

President of the Union of Advertisers of Azerbaijan Hadjiami Atakishiyev told about the problems in the advertising sector development. According to him, there is a necessity in making changes in the legislation on the advertising, as these laws are not capable to ensure development of the advertising sector.

The legislation must regulate the advertising market and prevent monopoly. “There are no good specialists in this field in the country, which creates problems for the sector’s development”, he noted.

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