British Airways has it Covered for Sky-Tech Sleep Experiment

British Airways has it Covered for Sky-Tech Sleep Experiment

British Airways has begun testing a hi-tech blanket which changes colour using brainwaves, to ensure it offers customers the best flight's sleep in the sky.

The 'happiness blanket', which is woven with fibre optics, uses neuro-sensors to measure a person's brainwaves and changes colour, from red to blue, to show when they're at their most relaxed and meditative.

The airline hopes monitoring a person's sleep and relaxation patterns during a flight will inform decisions made to improve aspects of the in-flight service; from changing the timing of meals, what food is served and even the types of films shown - to make flying and sleeping on British Airways flights even more relaxing.

Last week, a group of volunteers on board the BA189 Dreamliner service from Heathrow to New York, were among the first to try out the hi-tech 'happiness blankets' for themselves and report on their experiences.

Frank van der Post, British Airways' managing director, brands and customer experience, said: "This is the first time this technology has been used by any airline to help shape how service is delivered on board an aircraft.

"Using technology like the British Airways 'happiness blanket' is another way for us to investigate how our customers' relaxation and sleep is affected by everything on board, from the amount of light in the cabin, when they eat, to what in-flight entertainment they watch and their position in the seat.

"Having been the first airline to introduce the fully-flat bed in business class, we take our customers' sleep and relaxation, very seriously. Now we want to ensure they get the best possible good flight's sleep as well."

Supporting the initiative, Vincent Walsh, professor of human brain research at University College London, said: "Sleeping on a plane is a great opportunity to reset your body clock so you arrive at your destination after a long flight, feeling refreshed and rested."

"The short transatlantic flights west give a great opportunity for naps that will refresh you for that long first evening in New York or LA."

"You can never underestimate the importance of a good sleep so I'm looking with interest at what the British Airways 'happiness blanket' will reveal about the traveller's sleep and relaxation patterns during the course of a flight.

"Flying presents the body with a unique set of challenges, but getting a proper sleep on a flight isn't rocket science. You need to ensure your brain has as few distractions as possible so that you can ease it into a different time zone.

"Lying down, making sure you have as much darkness as possible and covering your eyes from any available light source, by turning off your in-flight entertainment, phone and computer, all go a long way to helping you to sleep and fly well."

Professor Walsh's top tips to improve you sleep while flying:

 Have a light pre-flight meal before you board  If you can, book a seat that lies fully flat or reclines as much as possible

 Take off your shoes, to improve circulation

 Avoid anything with caffeine, such as tea, coffee or fizzy drinks

 If you're awake, always take the hydration offered

 If you want to sleep, try to not watch any movies, use your tablet computer or mobile phone

 Wear an eye mask and ensure any lights around you are off and the window blind is down

 If you want to relax, put in ear plugs or listen to a specially made relaxation soundtrack, such as specially produced podcasts by British Airways

 Listen to your body. Sleep is not a waste of time

If sleeping pills help you, only use them at bed time in New York, if you're flying from London to New York. Whereas if you're flying from London to Beijing, take the pills at Beijing bed time, while you're on board the flight. If you fly often make a habit of these things. Sleep hygiene is a habit.

British Airways already features special in-flight podcasts to encourage customers to relax and de-stress during their flight.

Last week it also announced the introduction of 'Slow TV' programming on board a number of its long-haul flights. The 'wallpaper' style footage, which features a seven hour train journey through Norway, introduces a hypnotic quality for some viewers.

British Airways features more than 130 movies, 650 TV shows from around the world and some 550 audio albums and 225 radio shows in its in-flight entertainment systems.

Research by Kantar Media for British Airways, has found that customers start their journey in a stage of 'nesting' which involves planning their in-flight entertainment schedule and getting comfortable in their

surroundings. After food and drink has been served they enter the next stage of 'me time' used indulgently to watch films, catch up on box-sets, or possibly doing work. The final stage of 'adjustment' see's the customer preparing for the new destination, this is the peak time for looking at the moving map, as well as getting changed and refreshing for the onward journey.

> The seven stages of emotions a flier will go through were identified by Ipsos MORI as; enjoyment, conviviality, belonging, security, control, empowerment and vitality.

> As well as providing pre-flight dining in many of its airport lounges, British Airways also looks to serve light and refreshing in-flight dining to aid sleep and relaxation.

Iran reveals COVID-19 data for January 19
Iran reveals COVID-19 data for January 19
Iran reveals COVID-19 data for January 18
Iran reveals COVID-19 data for January 18
Iranian COVID-19 vaccine enters fourth stage of human trial
Iranian COVID-19 vaccine enters fourth stage of human trial
Loading Bars
Latest
Azerbaijani ministry discusses damage to Kalbajar's flora caused by Armenia (PHOTO/VIDEO)
Azerbaijan talks COVID-19 vaccination document for traveling abroad
Istanbul International Airport declared to be busiest airport in 2020
Solo-show of Azerbaijani artist highlighted in foreign media (PHOTO)
New solar panel station launched in Iran's Yazd Province
IEA forecasts Azerbaijan’s 2021 oil output
HSBC to axe 82 branches in UK, cut services in others
Iran progresses with gas production, distribution
French media reported second Karabakh War only from Armenia's viewpoint - famous photojournalist (PHOTO)
Iran's budget plan aims to solve problems of low-income households
Kazakhstan's 2020 coal extraction volume exceeds plan
Netherlands slightly increase petroleum oil exports volume from Kazakhstan
Uzbekistan’s coal production significantly increases in 2020
Gold price down in Azerbaijan
Armenia's revanchist statements against Azerbaijan threaten primarily its people - Ukrainian expert
Azerbaijan discloses timeframe for commissioning Victory Road to Shusha city (PHOTO)
Georgia reveals revenues from tourism in 2020
Uzbekistan considers measures for expanding industrial products export
Georgian Adjara boosts tangerine exports as subsidy program continues
IEA talks Kazakhstan's OPEC+ deal compliance says oil production remains unchanged
Azerbaijan confirms 949 more COVID-19 recoveries
Azerbaijan's contribution allows reducing greenhouse gas emissions - minister
Azerbaijan ranks with top CIS countries having least public, foreign debts in 2020
Share of Chinese goods in Azerbaijan's total imports grows markedly
Azerbaijan bans import of plastic bags, disposable tableware
Iran reveals COVID-19 data for January 19
Uzbekistan's MFA talks co-op plans with Turkmenistan for 2021
Trade remains main target of Georgian commercial banks for financing
Kazakhstan expands list of activities for several special economic zones
Azerbaijani transport agency's chief sums up activities in 2020
Director of Azerbaijani IT company talks partnership with Slack company
Baku Higher Oil School to host webinar on ‘Natural Resources of Karabakh’
IEA assesses Azerbaijan’s compliance with OPEC+ deal
Azerbaijan ready for co-operation with Iranian companies
Azerbaijan expanding railway co-op with Iran
New copper and gold field discovered in Azerbaijan
Almost 90% see market bubbles in Deutsche Bank investor survey
Uzbek MFA names latest data of trade turnover with Turkmenistan
Boeing 737 MAX to get EU flight clearance next week
President Aliyev receives Secretary-General of Cooperation Council of Turkic-Speaking States in video format (PHOTO)
How much Azerbaijan's population spend on automobile fuel in 2020?
Kazakhstan reports annual increase in production of gold, zinc ore
Uzbek-Korean JV extends tender for purchase of hydraulic ejector
Azerbaijani president expresses condolences to Indonesian counterpart
Turkmen company starts export of environmentally friendly building materials
Kazakhstan’s freight transportation operator opens tender to buy fuel
Azerbaijan's Economy Ministry unveils volume of sold products in industrial parks
Iran's trade turnover with India shrinks
Charter, structure of Azerbaijan's Karabakh Revival Fund approved - decree
Azerbaijani company talks restoration of water supply sources to Shusha (Exclusive)
Chaos as snow hits Japanese highway, 134 cars in crashes
UK health secretary Hancock says self-isolating until Sunday
Uzbekistan’s Central Bank reveals balance payments deficit for 2020
SOCAR unveils Azerbaijan's 2020 crude oil production
SOCAR talks last year's crude oil exports abroad
Azerbaijan names future activity directions of Karabakh Revival Fund
Iran declares foreign investments made in Arvand Free Trade Zone
Azerbaijani Central Bank unveils amount of foreign currency sold to local banks
Uzbekistan plans to increase popularity of contactless payments
Value added in Azerbaijan's non-oil sector declines
Azerbaijani currency rates for Jan. 19
Uzbekistan, India talk resuming of flights
Azerbaijan shows footage from Shekerjik village of Fuzuli district (PHOTO/VIDEO)
Turkey ratifies free trade agreement with Azerbaijan
Iran, Azerbaijan sign MoU to develop economic co-op
Bitcoin overtakes "long tech" as most crowded trade
JP Morgan expects Azerbaijan to increase crude output in 2022
British hospitals use blockchain to track COVID-19 vaccines
Laying of pipeline from Iran's Jask oil terminal launched
Construction department of Turkmenistan's Mary region opens tender
Iran's Bandar Imam Petrochemical Company implementing its production plan
JP Morgan’s estimates on Azerbaijan’s 2021 crude oil output
Kazakhstan's only lowcoster resumes flights operation on several routes
Georgia reports 1,550 new coronavirus cases for Jan.19
Azerbaijan ups gas production in 2020
Azerbaijan and Iran signed cooperation memorandum on railway sector
Kazakhstan boosts trade with Lithuania despite COVID-19
China's Geely to work on smart car technologies with Tencent
Uzbekneftegaz carries out repair work of gas pumping units at compressor station
Uzbekistan announces tender for greenhouses construction
Nizami Ganjavi int'l center developed as recognizable global platform, contributing to promotion of Nizami Ganjavi's name - Member of the Presidency of Bosnia and Herzegovina
Iran, Turkey sign documents to increase potential of railway transport
Enguri HPP rehabilitation project remains vital for Georgian energy security - Economy Minister
Kazakhstan sees annual decrease in cargo transportation volume amid COVID-19
Municipal administration of Turkmenistan's Balkan region extends tender for reagents purchase
Turkey can normalize relations with Armenia depending on stable ceasefire in Karabakh - FM
World Bank confirms its readiness to support Georgia in its European integration
BHOS Presidential Scholar: ‘For me, Kelbajar is Azerbaijan, the Motherland revived in memories’
Instrumentation equipment installed at gas treatment unit at Uzbekistan’s Shurtan field
Turkmenistan, UK consider opportunities for co-op in agricultural sector
Singaporean company embarks first stage of modernization of superphosphate plant in Uzbekistan
Iran plans to hold exhibition of construction materials in Azerbaijan
Turkmenistan in top ten countries with cheapest gasoline - Globalpetrolprices
New road bridge to be built between Azerbaijan and Iran in Astara
Azerbaijani oil prices grow
Iran's interests to be met by Azerbaijan-Nakhchivan railway
Iran, Azerbaijan to sign preferential trade agreement within the next month
Azerbaijani company reveals expected volume of colored glass production at future plant
Brent crude edges up as optimism over economy outweighs fuel demand concerns
Uzbekistan eyes increasing competition in automotive industry
All news