Astana, Kazakhstan, Jan. 13
By Daniyar Mukhtarov - Trend:
The acceleration of marketing budgets slowed in Kazakhstan, the specialists of Ranking.kz. analytical service said.
"The business invested 116.7 billion tenge ($ 1 - 183.05 tenge) in research and advertising during the third quarter of 2014 or by 4.8 percent more than in the same period of 2013," the analysts said.
For comparison, the budget for the first nine months of 2013 exceeded the budget of 2012 by 13.3 percent.
"The marketing investments increased in seven regions," the analysts said. "The leaders on absolute growth are Astana (by four billion to 8.6 billion), Almaty (by 2.2 billion to 95.2 billion) and South Kazakhstan region (by one billion up to 1.6 billion)."
Edited by CN