BAKU, Azerbaijan, Sept. 29
By Tamilla Mammadova – Trend:
Georgian Mtis Tskali spring water's sales have exceeded all expectations, said Temur Chkonia, the founder of Coca-Cola Bottlers Georgia, Trend reports via Georgian media.
As noted by Chkonia, the brand will bring essential success in a year.
"Having conducted fundamental studies, we found that the spring water production is very interesting and useful for us. We have received a 3.7 percent higher effect compared to the initial calculations, as for the market ratio," Chkonia said.
He noted that Mtis Tskali will become a market leader in a year.
“We do not have clear forecasts regarding the spring water market for the October-February period. However, our experience suggests that we will have success. We think Mtis Tskali will become a market leader at the end of 2021”, Chkonia noted.
Coca-Cola Bottlers Georgia launched the production of Mtis Tskali spring water in 0,5-liter and 1.5-liter plastic containers in July 2020. The project’s investment value is 3.2 million euros.
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