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Kazakhstan identifies four main areas for tourism development

Tourism Materials 8 October 2019 22:42 (UTC +04:00)

Baku, Azerbaijan, Oct.8

By Nargiz Sadikhova - Trend:

Kazakhstan focuses on development of four main tourism areas: ecotourism, ethno-tourism, entertainment, events, Deputy Chairman of Kazakh Tourism National Company Kairat Sadvakasov said, Trend reports with reference to the press office of prime minister of Kazakhstan.

According to Sadvakasov, the average annual growth in inbound tourism is observed at the level of 10 percent in Kazakhstan. Good dynamics in domestic tourism is also observed: the growth was at the level of 10-15 percent during last 5-6 years.

He also noted that Kazakhstan has begun the active development of a national tourism product.

“National tourism product refers to the most distinctive tourism products that are currently offered. We focus here on four main areas: ecotourism, ethno-tourism, entertainment, events. We combine these areas in the 4E concept (ecotourism, ethno-tourism, entertainment, events),” Sadvakasov said.

At the same time, the distinctive Kazakh products, according to him, include a large territory of the country, a variety of landscapes, climatic features, multinationality, which implies a variety of cuisine, languages and so on.

“From this large variety, it is rather difficult to choose something narrowly focused, to focus. Therefore, we have chosen four directions,” Sadvakasov noted.

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