Gwen Stefani sues Fashion Megachain for imitating her logo
(news.sawf.org) - Singer Gwen Stefani has sued retail outlet Forever 21 for selling imitations of her Harajuku lovers collection.
The lawsuit filed in Los Angeles Federal Court implicates the mega-chain for trademark infringement by selling merchandise featuring a design "virtually indistinguishable" from Harajuku's signature heart/box logo.
The filed papers say that Forever 21 "changed a couple of words in the Heart/Box Trademark, which are inconspicuous and likely to go unnoticed by a consumer."
Specifically, the lawsuit claims Forever 21 used the design but changed the word "Harajuku" to "Forever" and the word "Lovers" to "Love," reports Access Hollywood.
Harajuku Lovers is a clothing line under Gwen Stefani's L.A.M.B. umbrella. The accessory line was launched in 2005 and is a tribute to the Harajuku fashion street in Japan.