BAKU, Azerbaijan, April 13. Visa is going to assist Georgia in tourism promotion, Senior Director, Visa Country Manager for Caucasus Region Diana Kiguradze told Trend.
According to Kiguradze, Visa plans to promote local tourism and increase the number of local and international travelers through joint activities.
“Visa will be sharing specific data with the Ministry, including deep analysis of travelers’ patterns. The designed framework will enable effective tourist traffic stimulation, and help identify soft spots,” she said.
The Visa country director noted that this initiative is among many other projects to be implemented within the framework of the recently signed Memorandum of Understanding (MoU) with the Ministry of Economy and Sustainable Development of Georgia.
“Within the partnership, we aspire to achieve a long-term positive effect by endorsing national cultural heritage and promoting the country as one of the world’s best destinations,” she added.
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