Turkish Prime Minister Recep Tayyip Erdogan is attempting to trademark his initials, dpa reported according to the state-run Anatolian Agency.
Lawyers for Erdogan have submitted paperwork to the Turkish Patent Institute to trademark the initials RTE as well as the web address rte.com.tr.
In the application, Erdogan's lawyer stated the trademark would be used for a variety of commercial purposes, including stationary and other media products, as well as in media and educational settings.
Erdogan, who leads the Islamic-rooted Justice and Development Party (AK), is one of the most successful Turkish politicians in decades.
Starting with his election as mayor of Istanbul in 1994, the charismatic Erdogan has run up a string of electoral and political victories.
The use of Erdogan's name for commercial purposes would not be a first in Turkey. The distinctive signature of modern Turkey's founder, Mustapha Kemal Ataturk, adorns numerous products that are sold in Turkey.