Mel B has become the new face of Ultimo lingerie. ( FF )
The Spice Girls star shows off her curves in a series of raunchy publicity shots for the underwear giant.
Mel said: "I am over the moon to become the face and body of Ultimo lingerie. After taking part in 'Dancing with the Stars' in the US and going on tour with the Spice Girls I have never been in better shape, so I jumped at the chance to do this."
Ultimo's founder Michelle Mone added: "This is girl-power lingerie. I wanted the new face of my latest Ultimo collection to be someone strong, confident and outgoing and, most importantly, to have fire in her belly - and Mel certainly has all of the above."
The pictures, shot in a Los Angeles mansion, show Mel in an array of sexy items including white lace French knickers, a black strapless bra and underwear featuring her trademark leopard-print pattern.
Mel is latest in a long line of beautiful female stars to strip off for Ultimo.
Rod Stewart's wife Penny Lancaster, his ex-wife Rachel Hunter and Girls Aloud star Sarah Harding have all posed for the company.
Ultimo is the leading lingerie brand in the UK, and all products are available at Debenhams department stores and online at www.ultimo.co.uk.