Enrique Iglesias unveils bold arena tour

Enrique Iglesias unveils bold arena tour

Co-headliners of different genres are no longer an oddity in the U.S. Latin market.

Nonetheless, the Kings tour, which kicks off September 4, stands out for its daring pairing of Spanish pop star Enrique Iglesias and urban/bachata group Aventura. Its results will be closely watched by a Latin touring industry where probably fewer than 20 acts can consistently embark on large arena tours.

Iglesias is, well, Iglesias. As for Aventura, the New York-based group plays a romantic, urban version of traditional Dominican bachata, a music most non-Latins haven't a clue about. But today Aventura is one of the top Latin acts in the market, and its album "Kings of Bachata" was the second top-selling Latin album of 2007, according to Nielsen SoundScan, the AP reported.

While tropical and pop sounds don't often intermingle on Latin radio or onstage, the two acts have a common youth appeal that promoters and management hope will translate into a shared audience.

The 15-stop Kings tour, which ends October 5 in Rutherford, N.J., is being produced by Live Nation. The company also produces Marc Anthony's Juntos en Concierto tours, which feature a variety of acts from different Latin genres.

While Iglesias just finished a 30-date arena tour through Europe and Latin America, he hasn't done a U.S. arena tour in at least two years. His last U.S. show was a sellout at Los Angeles' 6,700-seat Nokia Theatre in December.

"I wanted to do something completely different, that went beyond the typical tour," Iglesias says. "And I love Aventura musically."

Aventura has played some 25 dates in the States during the past six months, but not as part of an organized tour. Of four shows reported to Billboard Boxscore, the group tallied combined attendance of 23,000 and two sellouts.

By teaming with Iglesias, the group gains a "marquee value" it now lacks, Aventura manager Johnny Marines says.

"As popular as we are, we've been on an indie label pretty much all our life, and we've worked on a smaller scale," Marines says. "We're hoping this opens the industry's eyes and they say, 'These guys are bigger than the credit we give them."'

What Aventura brings Iglesias, in turn, is its current hot status. The group's single "Mi Corazoncito" won Hot Latin Song of the year at the 2008 Billboard Latin Music Awards, in response to airplay in multiple formats across the country.

A Caribbean artist with Aventura's broad youth appeal hasn't emerged since Elvis Crespo had a succession of hits a decade ago, promoter Lazaro Negret says.

"If you put groups together that aren't that hot, nothing will happen, no matter how good they are," Negret says. "In this case, they both have a track record."

Subscribe to Trend in Google News! Subscribe
US, Turkey hold new talks to 'resolve F-35 dispute'
US, Turkey hold new talks to 'resolve F-35 dispute'
Turkey reports 26,896 daily COVID-19 cases
Turkey reports 26,896 daily COVID-19 cases
Turkey unveils its economy sectors attracting foreign investors
Turkey unveils its economy sectors attracting foreign investors
Loading Bars
Coronavirus caseload in Kazakhstan climbs to 934,387
Iran prepares to boost maritime transit
Biden likely to head to COP26 without a final U.S. climate deal
6 companies to recall nearly 330,000 vehicles over faulty parts in South Korea
India rejects net zero carbon emissions target, says pathway more important
Australia eases COVID-19 travel advisory ahead of border reopening
Barcelona sack coach Koeman after loss to Rayo Vallecano
US, Turkey hold new talks to 'resolve F-35 dispute'
EU top court fines Poland 1 mln euros per day amid legal row
Turkey reports 26,896 daily COVID-19 cases
US tells Iran ‘window will not remain open forever’ to revive nuclear deal
Portugal's parliament rejects budget, snap election looms in 2022
Better future awaits Karabakh Armenians as citizens of Azerbaijan after opening of Fuzuli Int'l Airport - Russian expert
Chronicles of Victory: President Ilham Aliyev interviewed by Russian Interfax agency on October 28, 2020 (PHOTO/VIDEO)
Chronicles of Victory: October 28, 2020
Blinken says he ordered reviews of State Dept's evacuation efforts out of Afghanistan
Moderna COVID shot could be used in U.S. children, teens within weeks
London launches Europe's biggest scheme to drive polluting vehicles off roads
14th batch of Sputnik V vaccines delivered to Iran Embassy in Moscow
Tariffs for renewable energy drop in Kazakhstan
GD leaders address supporters, promise Georgia's development
Opening of Fuzuli Int'l Airport landmark event for Azerbaijan and dev't of region- Russian expert
Japanese Noritsuisu Co. Ltd preparing to launch new project in Uzbekistan
Kazakhstan’s mining company opens tender on spare parts for truck
Uzbekistan to build its first digital control system substation
Turkey unveils its economy sectors attracting foreign investors
Azerbaijan reveals TOP-10 banks in terms of income for 3Q2021
Azerbaijan’s TOP-10 banks in expenditures terms for 3Q2021 revealed
TBC Bank to financially support Georgian farmers
Kazakhstan draws up national project for energy complex dev’t by 2025
Kazakhstan discloses deterioration degree of local power grids
Cairo-Moscow flight returns to airport due to suspicious message in cabin
Norwegian Air to lease 13 Boeing planes
McDonald's sales soar on higher prices, newer menu items
Iran supports development of constructive relations with Azerbaijan - FM
Iran’s PMO declares volume of essential products available in ports
TOP-10 Azerbaijani banks in terms of net profit for 3Q2021
Azerbaijan inks new deals with several states on investment in its Alat FEZ - ministry
Kazakhstan increases mobile internet speed in September
IMIDRO reveals data on iron ore concentrate production in Iran
Renaissance Capital forecasts inflation in Georgia to slow down
Azerbaijan talks possible vaccination of adolescents prone to catching COVID-19
Kazakhstan considering introducing carbon tax
India, Kyrgyzstan hold first strategic dialogue, discuss Afghanistan
Uzbekistan Railways modernizing railway carriages to increase passenger traffic
Japanese TEPCO plans to continue investment in Georgia's energy sector
Iran’s Bahar Azadi gold coin price rebounds
Iran`s TEDPIX on the rise after week of decline
Teva Pharm Q3 profit misses estimates, to sell $4 bln in bonds
OPEC ready to strengthen co-op with Turkmenistan
Kazakh Energy Ministry working on building nuclear power plant
Uzbek Ministry of Finance to cancel fees for purchase of used cars in 2022
Indian Railways changes policy, PSUs to now compete in open market for tenders
Turkey's leather exports to Iran up in value for 9M2021
Azerbaijan confirms 2,300 more COVID-19 cases, 1,248 recoveries
Azerbaijan shares data on number of vaccinated citizens
Georgia and Spain eye to launch direct flights between capitals
Azerbaijan, WB ink new loan agreement
Iron ore concentrate production by giant Iranian companies up
Turkmenistan starts experimental growth of papaya in Mary region
IMF revising India's growth forecast is 'gross under estimation': N K Singh
Turkish KOSGEB talks interest in implementing projects in Azerbaijan's Karabakh
Decarbonization of economy to transform Kazakhstan’s fuel and energy complex – minister
Kazakhstan's trade indicators with EAEU member states for 8M2021 unveiled
Kazakhstan records decrease in renewable energy tariffs
Bank Keshavarzi Iran provides loans for construction of greenhouses
State Grain Fund of Azerbaijan transferred to jurisdiction of State Reserves Agency
Azerbaijani President Ilham Aliyev congratulates President of Czech Republic
Iran resumes rice imports
Israel government foreign currency bonds to trade on Tel Aviv bourse
Putin, Finnish president to discuss bilateral cooperation, global issues — Kremlin
Uber partners with Hertz to offer 50,000 Tesla rentals to U.S. ride-hail drivers
Turkmenistan and Iran to expand trade ties
Equinor slightly reduces equity production of liquids and gas
Nar upgrades another sale and service center (PHOTO)
Achieving carbon neutrality in Kazakhstan requires big investments - minister
Amount of loans issued by Bank Keshavarzi Iran increasing
Azerbaijan’s liberated lands to soon become example of modern production for entire region – Erdogan
Iran reveals COVID-19 data for October 27
Equinor expects 2% increase in 2021 liquids and gas production
Iran, Uzbekistan seek to boost ties both regionally and internationally
Iran`s Raisi reaffirms will to boost ties with Turkmenistan
AIIB helps strengthen healthcare infrastructure in India
Turkmenistan, Iran discuss issues on boosting transport communication
Turkmenistan, Iran interested in intensifying contacts in regional, int’l structures
Kazakhstan, Kyrgyzstan consider resumption of passenger rail transport
Amount of addressed state social benefits proposed to raise in Azerbaijan
Iran determined to pay off gas debt to Turkmenistan – Iranian minister
2nd ICD – CIBAFI Webinar Discussed the Emergence of Cryptocurrencies and its Potential for the Growth of Islamic Finance Industry
Georgia, Poland to co-op in railway sector under EU-funded project
Kazakh gold extracting venture opens tender to buy spares
Equinor’s non-current assets drop in Azerbaijan
Saudi Arabia licenses 44 companies to open regional headquarters in Riyadh
Central Bank of Iran unveils details of oil exports
Reps of Turkish National Defense University visit Azerbaijani military educational institutions (PHOTO)
Azerbaijan may increase need criterion next year
India among top 10 in the world for cliate technology investments: report
Turkmenistan launches production of filament lamps
Azerbaijan to increase budget financing of healthсare sector in 2022
Turkmenbashi complex of oil refineries open tender for construction of hydrogen production unit
All news