Russian online retailer to help Kazakh exporters enter international markets
Baku, Azerbaijan, August 27
By Nargiz Sadikhova – Trend:
Ministry of Trade and Integration of Kazakhstan and the popular online retailer of Russia Wildberries have signed the framework agreement on mutual cooperation, Trend reports with reference to the press office of the embassy of Kazakhstan in Russia.
The signing took place within the working trip of the Minister Bakhyt Sultanov to Moscow, following his meeting with CEO of Wildberries Tatyana Bakalchuk.
The agreement oversees participation of Kazakh exporters in international trade through electronic commerce of Wildberries.
“Development of electronic commerce is today’s reality. The share of electronic commerce in the volume of China’s internal trade turnover is almost 30 percent. The same indicator is only 2.9 percent of total volume of retail trade in Kazakhstan. We plan to increase this number to five percent by 2025,” Sultanov said.
Previously Trend reported on the plans of Wildberries to create a number of centers for online expertise of the company in major cities of Kazakhstan in order to develop online trade in the country.
As Trend was then informed, an overall of three centers will be established in Nur-Sultan, Almaty and Shymkent cities. The establishment of these centers will allow for the small and medium business to receive necessary knowledge and tools for successful online trade, including training courses and available photo studios. Among the benefits for the creation of these centers is the simplification of interaction between suppliers from Kazakhstan with Wildberries. The centers will allow for direct acceptance of goods in the centers, from which they will be redirected to distribution storages of the company.
Wildberries is an online retailer of Russia. The company has been established in 2004 and has been named the largest online retailer on the territory of Eurasian Economic Union in years 2016, 2017 and 2018.
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