BAKU, Azerbaijan, October 20. Improvement of customer service will be reflected in the new Development Strategy of Azerbaijan's PASHA Bank, which will cover the period from 2024 to 2026, PASHA Bank board member Murad Suleymanov said, Trend reports.
He spoke at a press conference on the bank's performance results for the first half of 2023.
"In addition, the new strategy provides support for SMEs, fintech and value-added services. The bank's core customer-facing and product development areas are working with the 'Agile' methodology. Discussions are underway as to what changes to the 'Agile' approach should be made in the next strategy and where they should be applied. In other words, it is being considered whether there is a need to make additional changes to the current 'Agile' approach. The important point here is that when we create a new product we test it. The feedback received from the customer is immediately evaluated by our specialists and appropriate improvements are made," he said.
According to him, the bank aims to support the client through additional services.
"We do not want the issue of client-bank partnership to be solved only by payment. The client is our financial partner and we are ready to help them with reporting. At the same time, we are improving our operating systems to provide more flexible customer service," he added.
PASHA Bank's current development strategy covers 2021-2023. This strategy aims to apply the "Agile" methodology in management, ensure a complete digital transformation of operations, improve customer relations and the availability of new financial means.