BAKU, Azerbaijan, May 15. The first day of the international GSMA M360 Eurasia 2024 conference in Baku wrapped up, Trend reports.
The event will last for two days. Azercell is the conference's general sponsor, and the Ministry of Digital Development and Transportation of Azerbaijan supports it.
The event will gather leading experts, regulators, heads of mobile operators, IT corporations from across the region, high-ranking politicians, and other participants.
The first day of the conference focused on discussing digital opportunities and accelerating the ongoing digital transformation in the Commonwealth of Independent States (CIS) and neighboring regions. Key topics will include the role of generative artificial intelligence and digital DNA.
Moreover, the participants plan to discuss the connection between the fight against climate change and digitization processes as COP29 draws near.
Among the speakers at the event will be Azercell CEO Zarina Zeynalova, GSMA Chief Regulatory Officer John Giusti, GSMA Russia and CIS Strategic Engagement Director Tair Ismailov, Deputy Minister of Digital Development and Transportation of Azerbaijan Samir Mammadov, Chairperson of the Innovation and Digital Development Agency of Azerbaijan Inara Valiyeva, and others.
Addressing the event, Chief Regulatory Officer for the GSMA John Giusti pointed out that Azerbaijan has become a regional leader in the field of technology. "Just 30 years ago, the first internet connections were established in Baku. Since then, the country has emerged as a regional leader in technology, innovation, and entrepreneurship."
In turn, Director General of the Regional Commonwealth in the Field of Communications (RCC) Alexei Borodin said that Azerbaijan holds a strategic geographical position for implementing land transit projects spanning North-South and West-East directions. "Azerbaijan currently holds prominent positions in numerous global rankings. The country's communication infrastructure is rapidly evolving. Azerbaijan is represented in the Council of the International Telecommunication Union (ITU); the country also has a representative in the Radio Regulations Committee of the ITU."
Regional Director of the International Telecommunication Union (ITU) for the Commonwealth of Independent States (CIS) office Natalia Mochu noted that the latest data indicates that 2.6 billion people remain without internet access. "We often hear about the promising future of the digital economy. Our Secretary General highlighted at the Mobile World Congress that the digital economy has outpaced physical GDP growth by 2.5 times over the past decade."
McKinsey & Company's director Rolando Balsinde pointed out that generative artificial intelligence (AI) is developing at a rapid pace globally. "2023 is the year of generative AI. Three or four years ago, this proliferation of AI was more theory than practice. A few months ago, 13 startups created with generative AI were valued at more than $1 billion."
Vice President of AI, Advanced Analytics, and CVM at e& Amit Gupta, in turn, added that AI now enables the creation of various types of content within seconds. "This leads to cost savings. Artificial intelligence can be beneficial, especially when evaluated through the lens of customer satisfaction. It allows us to respond quickly to consumer issues, which saves time. It is also suitable for networking."
The GSMA M360 Eurasia 2024 conference will continue tomorrow. This event is being held in Baku for the second time.
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