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Customers prefer joining Bakcell through Mobile Number Portability

Business Materials 12 January 2015 18:15 (UTC +04:00)
More than 62% of all customers who decided to change Mobile Operators using Mobile Number Portability have joined Bakcell.
Customers prefer joining Bakcell through Mobile Number Portability

Baku, Azerbaijan, Jan. 12

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More than 62% of all customers who decided to change Mobile Operators using Mobile Number Portability have joined Bakcell. Bakcell, The First Mobile Operator and The Leading Mobile Internet Provider of Azerbaijan, is pleased to announce to that everyone is coming to Bakcell and it is the leader in Mobile Number Portability (MNP).

According to the Data Processing Center (DPC) of the Ministry of Communications and High Technologies (MCHT), today the number of persons, who have used the MNP service, exceeds 12,000. Bakcell would like to state that 7,500 of these subscribers have ported their numbers to Bakcell.

"Bakcell has long been a supporter of the MCHT's initiative to introduce Mobile Number Portability. We expected to be the net winner in terms of "porting in" (migrating to Bakcell) of customers who used to be "trapped" with their old network. Customers have proven us right and the data provided by the MCHT shows that Bakcell provides the best services and products to its customer for the best prices. Taking into consideration the fact that MNP is being offered on the local market for less than a year, we can already say that this is a very good result for us and for the market. We believe that this figure will continue to grow in the future and Bakcell will continue to be a leader of this process", says Mr. Richard Shearer, Bakcell CEO.

Requests of subscribers of other operators who want to port their numbers to Bakcell network are being successfully executed as of February 1, 2014. Subscribers of other mobile operators may apply to Bakcell's Service Centers and BakcellİMs in order to port their numbers.

Bakcell is also pleased to report that it has shown the biggest increase in active Mobile Telephony customers during 2014 among the three operators. Data obtained from interconnect systems shows that Bakcell's active mobile telephony customer base increased by 6.6% vs 0.4% and 4% for the other two operators respectively.

"Again the customers show that Bakcell provides the best combination of value and quality for customers. Customer's using our mobile voice services have grown faster than our competitors during 2014, this is as a result of both new customers joining us and our existing customers remaining loyal. Customers clearly recognize the Bakcell value proposition and the great service we offer" stated Richard Shearer.

Bakcell, The First Mobile Operator and the Leading Mobile Internet Provider of Azerbaijan, offers a variety of products for modern mobile communications customers. Bakcell provides class leading 3G mobile internet experience in the country under the Sür@ brand name.
As one of the largest national non-oil investors, Bakcell today continues making large investments in the economy of Azerbaijan through its investments in state-of-the-art telecommunication technology and its people who service our customers.

Bakcell's network covers more than 99% of the population and 93% of the land area of the country (excluding occupied territories). Bakcell is a leader in innovation and it focuses on bringing the best of the mobile internet to Azerbaijanis through new partnerships and its Sür@ services.

For more information about Bakcell products and services, please visit www.bakcell.com or call 555.For press releases please see www.bakcell.com/az/news (or www.bakcell.com/en/news for press releases in English).

If you are not a Bakcell subscriber, but wish to find out about Bakcell and its services, please call 055 000 05 55.

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