Baku, Azerbaijan, Sept. 25
By Emil Ismayilov - Trend:
Mc Donald's Azerbaijan, Visa and PASHA Bank launched Visa payWave acceptance at McDonald's chain restaurants in Baku Sept. 25.
"Starting from now consumers will be able to quickly and securely pay with Visa contactless cards along with traditional payment cards at the same POS terminals," said Irina Kamkhadze, regional manager for the Caucasus, Visa.
When making a payment using a traditional payment card, customers can insert or swipe the card through the POS terminal on their own. When paying with Visa payWave contactless card, customers can simply bring the card closer to the contactless reader on the POS terminal without passing the card to the cashier.
To make contactless payments even faster and more convenient for consumers PASHA Bank also launched Visa Easy Payments Service at McDonalds, which means that for payments under AZN20 no PIN and signature are required.
"Over the past years we have witnessed a very dynamic development of every aspect of the national economy of the county, including banking; and digital payments became one of the key drivers for this development. With Visa payWave launch at McDonald's, which is one of Visa's key global partners, Azerbaijan entered the era of fast, convenient and secure contactless payments. We hope that customers will enjoy the ease and functionality of Visa payWave and a broad adoption of contactless payments in the country will help us to spur economic growth of Azerbaijan further," said Irina Kamkhadze, regional manager for the Caucasus, Visa.
"Visa payWave contactless technology can also be used on mobile phones that support contactless payments via Near Field Communication (NFC). The mobile phone payments can be made with the same terminals accepting contactless cards in McDonald's restaurants. The first contactless transactions with Visa payWavecard and smartphone with NFC technology were completed today," Visa director for innovations in the CIS & Eastern Europe Andrey Shcherbin said at the event.
"The mobile phone payments with NFC technology will begin next year," he said.
"PASHA Bank became the first bank in Azerbaijan providing both emission and acquiring of cards supporting "contactless technology" of both leading payment systems, thus once again confirmed the status of one of the best technology-friendly banks of the country. Using Visa payWave contactless payment technology, our customers can make non-cash payments by just "one touch", without authentication by using PIN-code or signature. This service becomes more important in the trade-service enterprises with the large flow of customers at relatively small average ticket," added Leyla Mammadova, Director of direct-banking department of PASHA Bank.
Visa payWave is one of the fastest growing payment technologies. It offers a number of benefits to the consumers and the trade and service enterprises, namely, the speed, convenience and security. This system has been used in more than 50 countries, particularly in Europe. It has proven its effectiveness.
Its introduction allows the trade and service enterprises to accelerate the process and improve the customer service, reduce queues on the trading floor and increase the number of clients.
PASHA Bank is a leading corporate bank in Azerbaijan. Established in 2007, it provides a range of corporate banking services including: loans, securities, asset management, and treasury services. PASHA Bank employs circa 300 people across its head office and 9 branches and was declared "The Best Investment Bank of Azerbaijan" by the Europe Banking Awards 2011, 2012 and 2013, and "The Best Private Banking in Azerbaijan" by World Finance in 2013.
PASHA Bank is a part of PASHA Group, a major investment holding group in Azerbaijan, which also includes significant assets in insurance, property development, production of construction materials, tourism and other businesses. Kapital Bank, one of the largest retail banks in Azerbaijan, is also owned by PASHA Group.
The official exchange rate is 0,7844 AZN/USD on Sept. 25.