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Audi reports car sales record in 2010

Business Materials 7 January 2011 13:01
German carmaker Audi said it achieved record car sales in 2010, reaching a total of 1.092 million cars, with the company citing surging business in China.
Audi reports car sales record in 2010

German carmaker Audi said it achieved record car sales in 2010, reaching a total of 1.092 million cars, with the company citing surging business in China.

The figure surpassed by 15 per cent the 2009 total of 999,700 cars, while also outstripping Audi's own target of 1.08 million, the Ingolstadt-based subsidiary of the Volkswagen group said, DPA reported.

Meanwhile in remarks at the Consumer Electronics Show in Las Vegas, Audi chief executive Rupert Stadler praised the "super- beautiful result" last year.

He also announced that Audi's new mini car, the A1, will be introduced in China this year.

"The A1 will put a totally new face on the Audi brand in China," he said.

In 2010, Audi sold 227,900 cars in China, surging over 43 per cent from the year before. It made China the company's second-biggest market, barely behind the domestic German market, where sales last year came to 229,100.

Stadler said China's car market is racing ahead, with Audi planning sales of 1 million cars over the next three years.

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