(Guardian) Television adverts in Arabic appealing for fresh sightings of Madeleine McCann will be screened across Morocco as her parents cling to the belief she may be alive in North Africa.
Despite the disappointment of last week's misleading sighting of a blonde girl in the Moroccan town of Zaio , the McCanns believe that their daughter might be somewhere in the country.
As the campaign to track down the four-year-old gains new momentum on the 150th day since she vanished, scores of billboards in villages and supermarkets featuring the face of the girl will also appear this week throughout the most remote districts of Portugal and Spain to jog the memory of anyone who may have missed her disappearance.